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Archive for August, 2011

Understanding Team Dynamics Creating and building effective teams has got to be the biggest challenge facing business owners. I am yet to find a business that is successful without getting this “people” stuff sorted.  I recently  found a great model for describing how team dynamics work. I had previously been aware of the work of [...]

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Getting your business flying is hard work.  Are you working on the right stuff ? Whether you are starting a new business or you are eager to accelerate success in your current business this is the programme for you. Activate – Jump Start begins with an intensive “live in” weekend, 10 back to back business [...]

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Starting a new business or product line? Have you validated your market yet? Do you have enough facts to convince a complete non-emotional stranger that once you have built your product or service that people will buy it and you will make enough money to create a business? We all too often fall into the [...]

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Going to a networking function and decided you want to nail your elevator pitch … try this format out for size. Build your 90 sec elevator sales pitch with sound bites – (10 – 15 sec succinct statements). These are newspaper headlines not a full novels, cut the jargon and keep it simple.  Contrast (before-after [...]

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I see too many businesses blowing mindless money on trade shows. Typically inviting their customers to attend big tradeshows where all their competitors are exhibiting. Having spent a number of years in international telecommunications marketing I have seen this big time with businesses spending $100K plus and getting nowhere.  The better alternative is to run [...]

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