Smart Promotional Spend – Avanti Show the Way

I see too many businesses blowing mindless money on trade shows. Typically inviting their customers to attend big tradeshows where all their competitors are exhibiting. Having spent a number of years in international telecommunications marketing I have seen this big time with businesses spending $100K plus and getting nowhere.  The better alternative is to run [...]

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Managing change or riding the wave? – Lessons from a futurist

Are we managing change or adapting to it?  Success in the future will be determined by your ability to ride the wave of change. Not on the false premise you create change. That was my big takeaway from an inspirational session with David Houle – self claimed futurist, at an open TEC event this week. [...]

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How to write a book in less than 48 hours

Writing a book in less than 48 hours … Sounds like an impossible task, but that’s what Lawrence excels in, braking paradigms. Who said writing a book needs to be an arduous long drawn out process? Key to his model is rethinking the book process as an entrepreneur rather than as a traditional suffering “writer-author” [...]

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What impression do you give your clients on first contact?

Are you one of those businesses with your caller ID blocked? One of my pet peeve’s - is businesses that block their caller ID or worst still, who do not reply to “contact us” on their web sites. Caller ID “blocked”? – for me, it says that you have something to hide or be ashamed of.  You [...]

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New GMC website live

Yes finally, thanks to the assistance of www.Bloomtools.com my consulting company “Growth Management Consulting”  has a new web site… finally live www.growthmanagement.co.nz … have a look what do you think?

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Growth Management Consulting – Succinct Stories.com

Welcome to Mark Robothams Blog – Hello World  Part 1 Great leaders may describe themselves as business owners or managing directors, but they are not. In truth, they are great visionaries and storytellers.  And great storytelling at its heart is clear and succinct. That’s where we come in. We are a mirror and a guide [...]

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